2023
STUDIO AUCTIONS
Industry
Collectibles
Location
Hollywood, Los Angeles, California
Deliverables
Identity Design, Brand Guidelines
DESIGNING THE BRAND FOR AN AUCTION
Tom Cruise’s flight suit from Top Gun. Anthony Hopkins’ mask from Silence of the Lambs. The hoverboard from Back to the Future.
These are just some of the historically famous props and collectibles that Studio Auctions finds and auctions off to bidders around the world. Their mission is to preserve the authentic treasures in our beloved TV and films. They bring movie lovers a fair, accessible and modern auction platform that keeps their customer’s favorite memories alive.
A fun and visually arresting brand was built to capture the spirit of this truly unique business and it’s customers.
We created a logo system with several marks that can easily adapt and perform across all types of media. We also developed a full suite of AI generated images for use in signage and social media.
This versatility allows the brand to freely express itself in any situation without taking away from the real reason people flock to the website - to buy authentic movie props!
Brand Direction
PURPOSE
Studio Auctions believes in the preservation of the iconic treasures used in making Hollywood history and bringing those treasures directly to fans to collect & cherish them.
MISSION
To preserve the authentic treasures in our beloved TV & films by offering a fair, accessible & modern auction platform to nostalgia lovers around the world.
Unique Value Proposition
We Are Treasure Hunters
we have a knack for finding rare and unique treasures, both old and new
Authentication
Our meticulous and diligent process to prove authenticity is second to none; our auction items come with all the required certification to prove credibility
We Go To The Source
we actually know the producers, directors and stars of the movies that used all the memorabilia we sell, so we know they are all real
Easy & Convenient
We bring the auction to you — our online auction ensures you have the best, most convenient experience possible from early bird registration to final item delivery
LOGO DESIGN
Original
REDESIGN
ALTERNATIVE MARKS
FINAL DELIVERABLES
Working with the team at Studio Auctions was immensely fun and was a huge departure from the brands we typically work on. They are very passionate about taking care of the collectibles we grew up seeing on the big screen, so it was a great honor to be a part of Hollywood history and preserving the past.
1 Custom vector logo design
Full logo suite of supplemental logos & sub marks
All files types including .ai, .eps and .pngs.
Full suite of AI created images
Business card and studio signage creation
Brand Guidelines PDF
