MELLCO CREATIVE
DELIVERABLES
1 Custom vector logo design
All files types including .ai, .eps and .pngs.
Business card and letterhead file setup
Brand Guidelines PDF
The owners of Mellco Marketing approached me to redesign the logo for their marketing company, A highly creative team in their own right, they wanted a new look for the direction they were taking their business in.⠀
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It all started with a new name. Mellco Marketing was changing to Mellco Creative. ⠀
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The client wanted a cutting-edge, ultra-modern look. Something slick and futuristic, to take them into the 21st century and beyond. ⠀
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They also wanted to incorporate the initials of M and C for their new name. The type of work they do is mostly 3D renderings for high end retail clients, so the 3D aspect of their craft was taken into consideration as well. ⠀
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A custom wordmark was paired with the main logo, giving the whole identity a sense of "we build things." A nod to the construction of things. ⠀
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We paired the logo with a super vibrant orange color for the whole brand and balanced it all with greyscale. The result is a super clean, ultra modern brand that moves towards the future.
